Semrush Newsroom logo
  • Features
  • Pricing
  • Resourcesarrow icon

    • Blog

      Read the industry's latest thoughts on digital marketing, content strategy, SEO, PPC, social media and more.

    • Help Center

      Learn how to use Semrush with user manuals, how-to’s, videos and more!

    • What's New

      Keep track of the newest Semrush features and improvements.

    • Webinars

      Register and take part in educational webinars conducted by the best digital marketing experts.

    • Ebooks

      A range of downloadable guides in PDF format that can help you broaden your knowledge and improve your skills.

    • Hire a Trusted Agency

      Pressed for time? Need rare skills? Get help from a trusted agency. Our experts work with marketing projects of all kinds and budgets.

    • Academy

      Get vital SEO skills, learn how to use our toolkits and get official certificates of your proficiency in SEO and Semrush.

    • Top Websites

      Discover the most visited websites. Analyze their traffic and search rankings. Choose country or industry to find out who currently leads the market.

  • Companyarrow icon

    • About Us
    • Newsroom
    • Careers
    • Success Stories
    • Data Studies
    • Affiliate Program
    • For Investors
    • Partner Integrations
    • Contacts
    • Stats and Facts
  • Marketplace
Menumenu icon
user icon
menu icon
  • News
  • Data & Insights
  • Company News
  • Product News
  • Press Kit
Search icon
  • Features
  • Pricing
  • Resourcesarrow icon

    • Blog
    • Help Center
    • What's New
    • Webinars
    • Ebooks
    • Hire a Trusted Agency
    • Academy
    • Top Websites
  • Companyarrow icon

    • About Us
    • Newsroom
    • Careers
    • Success Stories
    • Data Studies
    • Affiliate Program
    • For Investors
    • Partner Integrations
    • Contacts
    • Stats and Facts
  • Marketplace
Semrush Newsroom logo
  • News
  • Data & Insights
  • Company News
  • Product News
  • Press Kit
✕
Main page /Data & Insights

New Ecommerce Report from Semrush + Statista Explores Tariffs, AI, and Social Commerce Impacts in the U.S.

October 15, 2025
New Ecommerce Report from Semrush + Statista Explores Tariffs, AI, and Social Commerce Impacts in the U.S.
A new report from Semrush Traffic & Market and Statista unpacks the data showing how tariffs, artificial intelligence, and shifting consumer behaviors are reshaping the U.S. ecommerce market.
The findings reveal a sector in transformation, expanding in some areas, contracting in others, and redefining how Americans shop online.
Download the full report

A Sample of Key Findings

The insights uncovered in the report highlight not only a changing e-commerce landscape but also a host of challenges and opportunities for businesses in the coming months and years. 
Statista-Report-2025Statista-Report-Graph-03.png
Here are a few of the standout insights:
  • Tariffs Are Reshaping Competition: Traffic to Asian ecommerce sites fell 25% after U.S. tariff announcements, while domestic retailers saw steadier performance—suggesting a new playing field for global rivals. 
  • AI Traffic Explodes: Monthly visits from AI assistants have surged more than 30X since early 2024, opening a new discovery channel for ecommerce brands.
  • Social Commerce Accelerates: Platforms like TikTok, Instagram, and Facebook are powering a $150B social shopping boom—but consumer trust remains uneven.
  • State-Level Winners and Losers: From New York’s 7.6% traffic surge to Montana’s 6.8% decline, ecommerce growth now varies sharply by region with a few key factors defining the direction.

Get the Bigger Picture

The U.S. ecommerce market could surpass $1.17 trillion in 2025 under stable conditions, but risks falling below $1 trillion if tariffs escalate. With AI-driven discovery rising, social commerce maturing, and regional divides widening, the brands that adapt fastest will define the next era of digital commerce.
Marketers, analysts, and business leaders will find all of the data inside the full report: from tariff scenarios and traffic shifts to AI adoption and regional growth trends. Download the complete study for free to uncover the trends shaping ecommerce strategies for 2025 and beyond.
Download the full report

Download as

PDF
DOCX

Share

Relevant news

America Can’t Stop Asking Google: “Is It Good or Bad?”

From wondering if eggs floating in the sink are still good, to whether melatonin is safe to take every night, Americans are turning to search engines for quick verdicts. A new analysis of 1,000+ U.S. search queries by Semrush reveals that the nation’s favorite search for...
Data & Insights
October 6, 2025

Semrush Launches AI Visibility Index: The Definitive Industry Benchmark for Brand Performance in AI Search

AI search is rewriting the rules of brand discovery. To help marketers keep pace, Semrush Enterprise unveiled the AI Visibility Index — the definitive industry benchmark measuring brand performance across AI-powered search platforms. Built on Semrush Enterprise’s AI Opti...
Data & Insights
September 8, 2025

[Study] Why Accessibility Matters More Than Ever for SEO Performance

In today’s search landscape, visibility is everything — and accessibility is proving to be a powerful driver of performance. As businesses face rising expectations for seamless digital experiences, new research shows just how closely accessibility and SEO are connected.I...
Data & Insights
August 21, 2025
twitter iconfacebook iconlinkedin iconinstagram iconyoutube iconpinterest icon

location iconUSA, 800 Boylston Street, Suite 2475, Boston, MA 02199

mail iconContact us
USA, 800 Boylston Street, Suite 2475, Boston, MA 02199

or see our plans & pricing

Semrush
  • Features
  • Pricing
  • Success Stories
  • Stats and Facts
  • Insights
  • News
  • Custom Report
Help
  • Knowledge Base
  • Academy
  • Semrush API

Community
  • Semrush Blog
  • Webinars
More Tools
  • Analytics Reports
  • Projects
  • Content Marketplace
  • Agency Partners
  • Affiliate Program
  • SEOquake
  • Sensor
  • Prowly
  • Kompyte
  • App Center
Company
  • About Us
  • Newsroom
  • Careers
  • Partners
  • Legal Info
  • Privacy Policy
  • Security Info
  • Do not sell my personal info
  • For Investors
  • Contact us
Follow Us
  • menu icon
    Twitter
  • menu icon
    Facebook
  • menu icon
    LinkedIn
  • menu icon
    Instagram
  • menu icon
    YouTube
  • menu icon
    Pinterest
Language
  • English
  • Español
  • Deutsch
  • Français
  • Italiano
  • Português (Brasil)
  • Русский
  • 中文
  • 日本語
© 2008 - 2023 Semrush. All rights reserved.